Reporting to the Vice President for Communications, the Director of Creative Services directs the design and production of print and digital communications and marketing materials and oversees the University’s graphics identity to produce a creative and compelling visual brand. The director manages the workflow of print publications, serves as a lead designer, and works closely with the Director of Digital Communications to coordinate the design of the University’s website and digital media. The Director of Creative Services is responsible for monitoring the use of the University’s wordmarks and other design elements in print and digital materials to ensure consistent design, style and branding, in support of the University’s communications and marketing strategy.
Within the University Communications office, this position:
- Directs the design of communications and marketing materials in support of University admissions, advancement, the president’s office and other campus offices.
- Coordinates publications, including creative concept development, creative design, layout, and production.
- Develops graphics, wordmarks, logos and other visual elements and ensures their consistent and appropriate use in all printed and digital materials.
- Works closely with the Vice President for Communications to develop and implement appropriate policies and procedures related to publications management and the application of design elements.
- Supervises the assistant director of creative services, university photographer and a clerk.
- Demonstrates creative problem-solving skills and solid artistic design, color and typography sensibilities, and serves as a high-level designer for the University’s premier publications, including St. Lawrence magazine, the viewbook and other major projects.
- Oversees print production through vendors of varying capabilities to assure that all projects are completed with high quality and within desired timeframes and budgets.
- Works with the on-campus printing facilities to provide low-cost printing alternative to campus constituencies, as needed.
- Serves as the principal contact with the campus community on publications management, and works with the campus community to proactively determine publications needs.
- Maintains and updates identity style guides, works closely with University Communications staff on education and implementation the University brand, and serves as the licensing manager.
- Serves as project manager for print and creative projects, and works closely with the photographer to plan and art direct photography projects.
- Bachelor’s degree in graphic design, marketing, advertising or related discipline, and at least five years of experience in design field with previous supervisory experience.
- Training and experience in art, illustration and/or graphic design.
- Ability to work efficiently in both print and digital media.
- Mac and PC platform skills, including proficiency in design software including the Adobe creative suite (Illustrator, Photoshop, InDesign); knowledge of Dreamweaver and interactive software or programming languages.
- Strong conceptual and analytical skills.
- Production knowledge concerning print processes and electronic media.
- Ability to work independently as well as within a team; ability to manage multiple projects and staff, including freelancers and vendors.
- Ability to receive creative art direction and turn rough concepts into presentable comps and finished designs.
- Ability to create design materials that reflect the University’s style, standards and branding.
- Ability to articulate rationale behind creative solutions.
- Experience working in higher education or a large, complex organization with multiple constituencies.
To apply, send a cover letter, resume and link to a portfolio to Tom Evelyn, Vice President for Communications, at email@example.com. Review of applications will begin immediately and continue until position is filled.
Located in Canton, N.Y., St. Lawrence University is a coeducational, private, independent liberal arts institution of about 2,400 students. The educational opportunities at St. Lawrence inspire students and prepare them to be critical and creative thinkers, to find a compass for their lives and careers, and to pursue knowledge and understanding for the benefit of themselves, humanity and the planet. Through its focus on active engagement with ideas in and beyond the classroom, a St. Lawrence education leads students to make connections that transform lives and communities, from the local to the global. For additional information about St. Lawrence, please visit SLU’s homepage at http://www.stlawu.edu.
SLU is an Affirmative Action/Equal Employment Opportunity employer.
All offers of employment are contingent upon the finalist successfully passing a background (including criminal records) check.